ad-fabbrica

Giving you space: The best in Melbourne inner-city apartment living

Market Insights
5 months ago
8 minutes

In a bustling metropolis such as Melbourne, where spacious homes are often at a premium, the concept of space has become synonymous with luxury. As urban development continues to rise in the Victorian capital, discerning buyers seek residences that not only offer ample living space but also foster a lifestyle that reflects its inner-city address.

Developers across the city have catered to this demand, creating residences with thoughtful floorplans and high-end amenities – aspects that epitomise space.

Renowned property groups Pace Development Group and Lowe Living have exemplified spacious inner-city living in their respective off-the-plan luxury residential developments, Fabbrica in Fitzroy and Emerald Place in South Melbourne.

article-image
Emerald Place is an exclusive collection of 36 apartments in the heart of South Melbourne. Click here to learn more.

 

Fabbrica: 369 Gore Street, Fitzroy

Customise your dream inner-city home

Fabbrica, situated in the eclectic suburb of Fitzroy, offers both apartments and townhouses. Here, two and three-bedroom residences embody design innovation, where residents can personalise their homes to the way they want to live starting from $1,395,000 for a two-bedroom.

Developed by Pace, in collaboration with architecture firm SJB and interior design studios Winwood Mckenzie and Bergman & Co., Fabbrica’s design philosophy centres around exceptional detailing and distinct spatial planning, with options for clever storage solutions, such as fold-down beds to maximise space. Select residences also come with double lock-up garages, ensuring utmost privacy and peace of mind.

“In collaboration with Pace, the two interior design studios, Winwood Mckenzie and Bergman & Co. have evolved two very different apartment aesthetics – Winwood Mckenzie apartments are sleek and minimalist, in contrast to the dramatic opulence of those apartments by Bergman & Co.,” explained Ashley Bramich, Sales & Marketing Director of Pace.

article-image
Winwood Mckenzie designed kitchens at Fabbrica. Click here to learn more.

Overall, Fabbrica’s design pays homage to Fitzroy’s urban grit and historic significance, retaining the Gore Street heritage façade. High ceilings, cross ventilation, natural light, and spacious balconies are standard in every home, creating an inviting and comfortable living environment no matter the interior design scheme you choose.

A recent notable sale includes an amalgamated apartment for $4.94 million, a custom oasis designed in collaboration with Wendy Bergman of Bergman & Co.

article-image
Bergman & Co. designed living spaces at Fabbrica. Click here to learn more.

 

Amenities for the modern city dweller

In addition to Fabbrica’s oversized apartments and townhouses, the development’s communal amenities are designed to cater to those seeking spacious and well-designed urban living.

The development features a landscaped internal courtyard, a rooftop with expansive lawn areas and social spaces that overlook city views, and a shared work-from-home area. These amenities are complemented by a ground-floor café, concierge, and private dining area, fostering a sense of community while providing a sanctuary for those who call Fabbrica home.

article-image
The rooftop function room at Fabbrica boasts city views. Click here to learn more.

 

Live in Melbourne’s cultural epicentre

Fitzroy, known as one of Melbourne’s oldest suburbs and the city’s eclectic and vibrant cultural epicentre, offers a vibrant and eclectic lifestyle.

With Fabbrica boasting a coveted 96/100 walk score, residents can enjoy popular cafes, restaurants, and wine bars along nearby Gertrude Street, designer furniture retailers, and the bustling retail hubs of Brunswick and Smith Streets. On an enviable address on the corner of Johnston and Gore Streets, you will also be in close proximity to iconic landmarks like the Queen Victoria Market.

Demolition has commenced at Fabbrica, with the on-site display suite due to close this month. Two- and three-bedroom residences are still available at Fabbrica, with up to $200K in incentives being offered until June 30, making now the perfect time to secure your spacious inner-city residence.

article-image
The best in Fitzroy living at Fabbrica. Click here to learn more.

 

Emerald Place: 182-200 Clarendon Street, South Melbourne

Inspired by South Melbourne’s cultural aesthetic

Emerald Place, developed by Lowe Living alongside development partner Icon Kajima, is a boutique collection of 36 inner-city large-format apartments. This exclusive address is a testament to thoughtful architectural design rooted in the historical and cultural fabric of South Melbourne. The project’s design philosophy is deeply influenced by the local vernacular and iconic South Melbourne pubs, creating a sense of place and community.

“The overarching ethos of the design is to create liveable homes in an urban setting for discerning owner-occupiers,” said Tim Lowe, Founder and Managing Director at Lowe Living to A&D.

With an average size of 160 sqm, which is notably larger than typical offerings in the area, Emerald Place prioritises spaciousness and comfort. This allows residents to entertain guests in generously sized kitchens, while also enjoying private green outlooks and expansive terrace spaces with captivating city views.

Ultimately, the design of Emerald Place seeks to enhance the inner-city living experience by combining thoughtful architectural elements with a focus on the needs and desires of its future inhabitants.

article-image
Spacious, sun-filled living at Emerald Place. Click here to learn more.

 

Privacy and exclusivity at a bustling address

Woods Bagot, the architectural firm behind Emerald Place, ensures a luxurious urban lifestyle for all residents, where high-end finishes such as engineered timber floorboards, natural stone benchtops, and Gaggenau appliances are standard in every residence. The development also includes a minimum of two car spaces per residence and private garages on select apartments, ensuring utmost convenience and security.

The inclusion of public artwork by Lisa Young on the building’s facade fosters community engagement, inviting locals to gather and interact at this iconic corner location.

Since it is located at such a vibrant address, Emerald Place’s design prioritises privacy and convenience by providing a separate entrance for residents from its commercial spaces. With two distinct entrances, residents can easily access their homes without interference from the bustling street activity.

“Once inside, residents are greeted by a serene landscaped courtyard, meticulously designed by Acre, offering a retreat from the urban hustle and bustle,” Tim said.

“The journey into the building encourages residents and guests to slow down and reconnect with nature before ascending to their spacious and private residences.

“Additionally, a private lounge area provides an additional space for relaxation and socialising, further enriching the resident experience.”

article-image
Emerald Place’s landscaped courtyard welcomes you to tranquil privacy. Click here to learn more.

 

A true South Melbourne gem

As a resident of Emerald Place, you can enjoy the vibrant lifestyle of South Melbourne, with a one-minute walk to the South Melbourne Market, a wealth of fine dining options, and boutique shopping along nearby Clarendon Street. The location offers the best of both worlds with its leafy streets, close beach proximity by tram, and a walking score of 99, making it a coveted place to call home​​.

article-image
Retail, dining, and Melbourne’s best on the doorstep of Emerald Place. Click here to learn more.

The demand for spacious inner-city living is evident, with Emerald Place experiencing strong interest and a high volume of leads. Tim Lowe, Managing Director of Lowe Living, highlights that the project has seen 50% of residences secured. Construction has commenced on site and continued sales success is being celebrated.

Lowe Living further adds to Emerald Place’s appeal, where buyers can unlock a free dream escape.

“Presenting a unique offer in the market, our exclusive collaboration with Intrepid Travel is ending soon on June 9, and offers the opportunity for purchasers of apartments at Emerald Place to enjoy a premium tour to a destination of their choice worldwide, including return business class flights,” said Tim.

“This limited-time offer is designed to enhance the lifestyle of luxury apartment buyers at  Emerald Place, providing them with unparalleled experiences both at home and abroad.

“With a strong pipeline of inquiries, Emerald Place continues to make sales progress.”

Two and three-bedroom residences are still available at Emerald Place, with two-bedders priced from $1,645,000. With its exclusive Intrepid Travel offer ending very soon, don’t miss out on this once-in-a-lifetime opportunity.

For more off-the-plan apartments, lifestyle, and property news, click here.

Header image of Fabbrica in Fitzroy.