Victoria Square brings affordable homes to Footscray

Market Insights
7 years ago
3 minutes

As Footscray blossoms, high-end projects like Victoria Square continue to raise the bar and provide a rare opportunity to purchase in a burgeoning area at an affordable price.

The first stage in this landmark project from Growland is about to be released and includes one bedroom plus study residences for just $298,000 – a tempting price point which sits well below Melbourne’s median one-bedroom price of $330,000.

Says Ronald Chan, CEO of Growland, “It is vital that the next generation has access to quality homes, with considered, long lasting architecture, but at a price that is achievable in relation to today’s median household incomes.

“Young people also need to be able to live at a reasonable distance to where they work. Melbourne’s employment precinct has traditionally been concentrated to the CBD, meaning the inner ring suburbs are incredibly important to Melbourne’s future growth.”

With a uniquely curved external facade, this iconic residential tower is set to become a local talking point. Explains architect Billy Kavellaris of Kavellaris Urban Design, “Victoria Square presented the opportunity to design a truly unique precinct, adding significant value to the urban character of Footscray as it transforms into the future.

“While a project on this scale necessitates keeping the overall vision front of mind, it is the little considerations that will truly invite its residents to call it home – from the quality finishes to the open plan living, the custom joinery, and feature tiles.”

Topping off Victoria Square’s podium is a sky park for residents to enjoy. This shared space covers an impressive 3,000 square metres and provides the perfect backdrop to entertain family and friends or simply relax and lose yourself in the views of the Melbourne CBD and beyond.

As part of this first phase, Growland will be delivering the project’s extensive retail laneway, which is set to become the thriving heart of the precinct. It will give residents the easiest way possible to grab a coffee on the way to work in the morning or grab dinner on the way home.

In addition, there’ll be Australia’s first and only Olympic-sized aerial outdoor track, a residents’ pool, fully equipped gym and a private cinema, so residents can organise their own movie nights.

Footscray is already following in the footsteps of neighbouring suburbs in its transition towards becoming a truly contemporary residential destination. Refreshed by an influx of young professionals and families, the choice of cafes, eateries and bars is on the rise and getting more wonderfully eclectic by the day. Events like St. Jerome’s Laneway Festival are a tangible illustration of the area’s increasing popularity.

Just 3km from the city with a regular nine-minute train ride to Southern Cross Station, Victoria Square is ideal for those looking for an affordable, forward-thinking home and an easy commute. In fact, many Footscray commuters take the handy bicycle path into the city.

With a focus on affordability and high-quality architecture, Growland will undoubtedly find these carefully considered homes in high demand – and one bedroom residences start from just $298,000.

For more information or to enquire about Victoria Square, click here.

Discover more off the plan apartments in Melbourne here.